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About me

- Birger Hartung
Location: Germany - Services
New Media,
New Business - About this blog
- Birger Hartung
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Slideshare makes it easy to upload and share presentations, documents, videos for free. I would like to thank the team for making this possible. But there are some things making me mad, I don’t know how many time I did like they do in The Big Lebowski:
Here is my checklist for Youtube video marketing, adressing the needs of small and medium sized businesses – plus a bonus fail list and PDF download at the end of this post.
This Video is called “Secret Powers Of Time”. The words of Professor Philip Zimbardo are animated by whiteboard artists of RSA Animate. A both amusing and interesting adventure in which Mr. Zimbardo illustrates how our individual perspectives of time affect our social coexistence. At the end of the video Mr. Zimbardo describes why young people consume time from a totally different perspective. Thanks to derdoc for the link!
A whiteboard sketch about an integrated online feedback strategy including online channels, web site, analytics, crm, customer feedback and recommendations. This Map is made for printshops, the basic structure could be used for any other business with some changes.
The key element of the strategy is the “Electronic Line Of Visibility (eLOV)”. The “Line Of Visibility” is a strategy to describe the areas of contact with customers. eLOV does the same for online communication. The idea of the map is to close feedback loops between customers and employees as well as employees only.
Inspired by the Contact 2.0 Strategy by Marc Keating, Chris Brogans Trust Agents and Thomas Scheuer’s Marketing für Dienstleister.
B Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Are you watching the Soccer World Cup 2010 in South Africa? Than you have already listened to the sound of the vuvuzela. Vuvu-WHAT?
A few days ago I saw the La Roux “Bulletproof” music video for the first time. I was surprised by the visual style, reminding me of the early Cindy Lauper (80′s pop rocker), the “Tron” movie (clean and simple) and design elements I have seen before in Daft Punk music videos (lens flare, colors). What really strucked me: This video has been published in May 2009 – a year ago!
Yesterday I saw the “On a mission” music video performed by Gabriella Cilmi. This track has been released in January 2010 and is much more a classic dance music video than La Roux. It is set into a space frontier plot and is a great reminiscence to the visual style from the late 80′s and the interstellar science fiction/fantasy art from the 50′s and 60′s.
While I was searching for videos which remind me to these styles, I stumbled upon the Tron 2 trailer. I think all these examples proof that our culture is heading into an new era of design: Post-Futurism. The “new thing” seems to be that technology which surrounds us today – like Smartphones, Tablets, Websites, Online Services, Mobile Internet – make visions from the past more tangible than ever. Which is great, because the imagery of classic futurism is shared with equal ideas across the world: Unity, freedom, new frontiers.
La Roux – Bulletproof (2009)
Image taken from Youtube, all rights reserved by the respective owner

